![]() ![]() Isn't this about helping customers solve vexing supplier issues in volatile markets? Customers don't tell me " Jon, I really need a network of networks." But if you ask: I've always felt SAP's "business networks" messaging is off. I've poked fun at SAP's keynote catchphrase "network of networks" so many times, I'm at risk of becoming a Las Vegas lounge act. SAP has accumulated some formidable assets in the business network/spend management market - but I struggled with how it was presented. Sometimes the product is better than the messaging. Sometimes the messaging over-reaches the product. SAP's business networks messaging - my stubborn takeĮnterprise software vendors have different kinds of weaknesses. It all started with a random-but-revealing SAP Sapphire Orlando run-in with Muhammad Alam, President & Chief Product Officer, Intelligent Spend and Business Network at SAP. These three factors are starting to change my views on SAP's business networks moves. (Notice I did not say "market the living heck out of the solution." That's not going to move my position - if anything, I'll dig my heels in).
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